You’ve paid for your ticket and your ads are up on Google AdWords and Yahoo’s Overture, but have you set up a safe landing for your customers?
Run a test landing. You need to develop a specific landing page for your PPC advertisements clickfunnels wordpress. A landing page is the page you create to transform your PPC traffic into sales.
1) Focus! Focus! Focus!
The landing page must be about your product or service. When people show up at your landing page, they must currently be inclined to buy (given that you wrote such an exceptional ad to get them here in the very first place) and are attempting to either: a) Get more details about your item or service b) Find the “Buy now” button Use the search term on the page, due to the fact that searchers will key into the area of the page with their search term.
2) Customize your landing page
Utilize a various landing page for each group of keyphrases. Don’t use the same landing page for each if you sell seadoos and skidoos. Develop a new landing page for each product (or each group of products) and send out the customers straight to the page they are interested in clickfunnels wordpress.
3) Give them information
They are going to be looking for more comprehensive details when they get here at your landing page if they are not yet sold on your item or service. Give it to them. You need to encourage them that you have the perfect product and services to fix their problem. You have actually lost them if they run out of information prior to they make a dedication to buy. No one will spend money up until they are convinced that your services or product is the best choice for them. So show it.
4) Tell the reader what you desire them to do
Usage calls-to-action. If you desire them to purchase your product, than inform them frequently how to do it (” Click here to buy”).
5) Use graphics
Usage images to sell your product or service. Images of the product or photos of pleased consumers offer. Use them – and use them often.
6) Run tests
Establish two landing pages to see which one transforms much better. Establish 2 identical advertisements and send one to each landing page, then compare conversion rates for each page. Find out why one transforms better and aim to improve the other one. Run more tests until you are completely satisfied with the results.
Set up your landing pages so that your potential consumers show up for a safe landing. If all works out, they will step out of the plane with their credit cards already in hand – and their money practically in your pocket.
A landing page is the page you develop to transform your PPC traffic into sales. When people get here at your landing page, they must already be predisposed to purchase (given that you wrote such an outstanding ad to get them here in the first place) and are attempting to either: a) Get more information about your product or service b) Find the “Buy now” button Use the search term on the page, due to the fact that searchers will key into the section of the page with their search term clickfunnels wordpress. Create a new landing page for each item (or each group of items) and send out the clients straight to the page they are interested in.
If they are not yet offered on your item or service, then they are going to be looking for more detailed information when they show up at your landing page. Set up two similar ads and send one to each landing page, then compare conversion rates for each page.