If you’ve been advertising your company opportunity or item online for any length of time you most likely already already know that Google Adwords can be an excellent way to bring traffic to your lead generation campaign clickfunnels vs wordpress.
You’ll most likely agree that getting the traffic to your landing or lead capture page is the easy part .Actually getting that traffic to convert into real-time hot leads for your chance or item is the tough part. This frustrates lots of Adwords advertisers to the point where they have to drop the project totally due to the fact that it just wasn’t profitable … or was it due to the fact that they were going about it the incorrect way? Do not let this happen to you!
One of the primary reasons for Adwords failure in a list building campaign is total absence of keyword company and correct targeting of the landing pages. That’s right … I said PAGES.
Most newbie Adwords marketers will go out and bid on 50,60 maybe even 100 keywords they will write ONE Google ad then direct all their adwords traffic to their one little landing page.
clickfunnels vs wordpress You’ve got numerous different keywords and expressions, one Google advertisement and one landing or lead capture page. It’s the foolproof recipe to an adwords disaster.
Problem # 1. You have a lot of keywords!
You can not possibly compose ONE advertisement that will efficiently target ALL the available keywords you are bidding on. You need to organize the keywords tighly and compose your advertisement inning accordance with the keyword you are bidding on. , if you do not organize your campaign this method the outcome will be a very low CTR (Click Through Rate).
If you want to increase your keyword positioning for LESS cash, Generating HIGH CTR is outright requirement for an effective lead generation campaign. The average adwords user will never ever see a constant CTR over 1 – 4% since they have poor project company.
Problem # 2. You have a lot of keywords, Not Enough Landing Pages!
You see … Once you get your keywords organized and compiled into their own specific ad groups you are now going to require several more and different landing pages.
Why you ask …? It’s simple … Since we have now produced brand-new adwords advertisements to target our really particular keyword groups we are going to need landing pages to match them. If you can target your landing pages to the keywords that you are utilizing in your ad campaign you will exist the visitor with a lot more pertinent details. Then your possibility of conversion is going to much higher, if your Google advertisement and landing match their keyword inquiry precisely. The searcher feels you have what they are trying to find.
And yes … In some cases this simple little lead generation conversion trick will easily double, or triple your previous conversion rates! Lots of adwords users will inform you that this strategy is as easy as utilizing the keyword on your landing page a few times … That would ring true if you wish to possibly increase your conversion by just a little bit …
Go huge or go home! , if you truly desire to triple the conversion or double rate of the lead generation campaign you need construct a targeted landing page project every require phrase or closely related terms.
I imply a brand-new header graphic mentioning the keyword, your heading mentions the keyword and your advertisement copy and bullet points also consist of that keyword. You essentially have actually created a lead capture page all around the specific keyword you were advertising under.
It’s called “Exact Matching” when you go to a search engine you aren’t trying to find something “close” to what you searched for. You’re trying to find EXACTLY what you looked for. Does this make any sense?
This really is an easy way that you can double, or even triple your current adwords lead generation campaign conversion rates. Now exactly what are you going to make with this information?
You require to group the keywords tighly and write your ad according to the keyword you are bidding on. It’s simple … Since we have now developed new adwords ads to target our really particular keyword groups we are going to require landing pages to match them. If you can target your landing pages to the keywords that you are utilizing in your ad project you will be providing the visitor with much more relevant info. Lots of adwords users will tell you that this method is as easy as utilizing the keyword on your landing page a couple of times … That would sound real if you want to possibly increase your conversion by just a little bit clickfunnels vs wordpress.
Go big huge go homeHouse If you truly want to triple the conversion or double rate of the lead generation project you require construct a targeted landing page for every keyword phrase or closely associated terms.