If you’ve been advertising your business opportunity or product online for any length of time you most likely currently currently understand that Google Adwords can be a great way to bring traffic to your list building campaign clickfunnels facebook.
You’ll probably concur that getting the traffic to your landing or lead capture page is the simple part .Actually getting that traffic to convert into real-time hot leads for your opportunity or product is the difficult part. This frustrates numerous Adwords advertisers to the point where they need to drop the campaign completely since it just wasn’t rewarding … or was it due to the fact that they were going about it the wrong way? Don’t let this take place to you!
One of the primary factors for Adwords failure in a list building campaign is overall absence of keyword organization and correct targeting of the landing pages. That’s right … I stated PAGES.
A lot of beginner Adwords marketers will go out and bid on 50,60 perhaps even 100 keywords they will compose ONE Google advertisement then direct all their adwords traffic to their one little landing page.
clickfunnels facebook You’ve got a number of different keywords and expressions, one Google advertisement and one landing or lead capture page. It’s the foolproof recipe to an adwords catastrophe.
Problem # 1. You have too many keywords!
You can not potentially write ONE ad that will effectively target ALL the offered keywords you are bidding on. You have to organize the keywords tighly and compose your ad inning accordance with the keyword you are bidding on. If you don’t arrange your campaign in this manner the outcome will be a very low CTR (Click Through Rate).
If you desire to increase your keyword positioning for LESS money, Generating HIGH CTR is absolute necessity for an effective lead generation project. The typical adwords user will never see a constant CTR over 1 – 4% since they have bad project company.
Problem # 2. You have a lot of keywords, Not Enough Landing Pages!
When you get your keywords arranged and put together into their own individual advertisement groups you are now going to require numerous more and various landing pages, you see ….
It’s easy … Since we have actually now created brand-new adwords ads to target our extremely particular keyword groups we are going to need landing pages to match them. If you can target your landing pages to the keywords that you are utilizing in your ad project you will be providing the visitor with much more pertinent info.
And yes … In some cases this simple little lead generation conversion trick will easily double, or triple your previous conversion rates! Lots of adwords users will inform you that this strategy is as easy as utilizing the keyword on your landing page a few times … That would ring true if you wish to possibly increase your conversion by just a little bit …
Go big or go house! If you truly want to triple the conversion or double rate of the list building project you require construct a targeted landing page for every keyword phrase or carefully related terms.
I imply a new header graphic discussing the keyword, your headline discusses the keyword and your advertisement copy and bullet points also include that keyword. You essentially have actually produced a lead capture page all around the particular keyword you were marketing under.
It’s called “Exact Matching” when you go to an online search engine you aren’t searching for something “close” to exactly what you looked for. You’re trying to find EXACTLY what you looked for. Does this make any sense?
This really is an easy way that you can double, and even triple your current adwords lead generation project conversion rates. Now exactly what are you going to finish with this details?
You need to organize the keywords tighly and compose your ad according to the keyword you are bidding on. It’s basic … Since we have now developed new adwords ads to target our really specific keyword groups we are going to need landing pages to match them. If you can target your landing pages to the keywords that you are utilizing in your advertisement campaign you will be presenting the visitor with much more appropriate info. Numerous adwords users will tell you that this technique is as simple as using the keyword on your landing page a few times … That would call true if you want to perhaps increase your conversion by simply a little bit clickfunnels facebook.
Go big or go home! If you really want to double or triple the conversion rate of the lead generation project you need construct a targeted landing page for every keyword expression or carefully related terms.